LOVE WHAT YOU DO

Passionate about empowering clients and enhancing their confidence, Waxing the City is dedicated to providing unparalleled experiences. As a Studio Marketing Manager, you'll be at the forefront of driving business growth, creating exceptional client journeys, and nurturing a thriving team. We're in search of individuals who share our dedication to fostering a warm and inviting environment, making a positive impact on self-esteem worldwide.

Key Responsibilities:

Client Engagement: Cultivate client relationships, ensuring acquisition, satisfaction, and retention.
Local Marketing and PR: Drive local marketing initiatives, engage with the community, and oversee studio's social media presence.
Club Orange Program: Focus on growth and retention of the Club Orange loyalty program.

Job responsibilities include:

Marketing Strategy and Execution:
- Develop and implement field marketing campaigns to enhance brand awareness, generate leads, and drive sales.
- Establish a comprehensive calendar of marketing initiatives.
- Work closely with studio staff for acquiring digital content
- Establish and nurture partnerships with local businesses, organizations, and associations
- Manage the distribution of marketing materials within the region.
Event Planning and Management:
- Plan and design events to promote brand awareness and loyalty.
- Create and implement strategic signage plans for studio location in local market
Community Engagement and Outreach:
- Gather insights and identify opportunities for improvement
- Build and coordinate communication strategies for events, collaborating with studio staff, local businesses and associations
Competitor Analysis and Reporting:
- Monitor studio performance for new client acquisition and retention of existing clients, industry trends, analyze competition, and identify new opportunities.
Performance Evaluation:
- Analyze and report on the effectiveness and efficiency of marketing campaigns
- Provide consistent communication through weekly and monthly reports to studio management
Budget Management and KPIs:
- Responsible for managing and maintaining the field marketing budget.
- Provide key performance indicators (KPIs) for field marketing tactics.

What You'll Bring to the Table:

Skills and Competencies

Strong sense of ownership, organizational skills, and attention to detail.
Proven ability to foster a culture of continuous learning and experimentation in local marketing efforts.
Leadership skills with the ability to influence and guide studio staff
Customer service experience
Excellent written and verbal communication skills.
Outgoing, friendly personality with a passion for meeting new people.
Comfortable with ambiguity and adaptability in a dynamic environment.
Creative problem-solving approach.

Required Qualifications

1 - 5 years of marketing experience
Expertise in demand generation activities such as grand openings, guerilla marketing, street marketing, and community engagement.
Proficiency in MS Office, particularly Excel.
Strong organizational and time management skills.
Bachelor’s degree in business, Marketing, Sales, or a related field.

Desired Qualifications

Experience in subscription services is a plus.
Familiarity with franchise operations and marketing.
Comfortable with public speaking and facilitating large group sessions.
Previous experience in the beauty, fitness or retail industry

Note: This job description is a starting point, and responsibilities may evolve as we grow and learn together.

Benefits

Free waxing and beauty services
Employee product discount
Friends & Family discount
Fun, upbeat, positive team culture

OUR CORE VALUES:

Emphasis on People and Service Excellence
Compassion & Caring
Community Partnerships

At Waxing the City, we believe in more than just business growth. We believe in growing self-esteem and making a difference in the lives of our clients. Join us in this journey and be a part of something bigger.

Compensation: $35,000.00 - $50,000.00 per year

WAXING THE CITY CAREERS

At Waxing the City®, we are passionate about helping our clients look and feel their best. To do that – we and our franchisees hire the best of the best to deliver exceptional client service and expert results. We were founded on the belief that beauty professionals can and should have a long-term, successful beauty services career, so finding the right talent and investing in their development is in our DNA. From proprietary, hands on training to ongoing continuing education – our talent stays up to date on the latest innovations and trends in services and products. In fact, our service providers are so skilled in the art of waxing they have a special name: Cerologist®. The word cerologist is derived from “cera” (Latin for wax) and “ologist” (to indicate their level of expertise).

We and our franchisees hire talent that shares our commitment to providing a caring, supportive culture and expertise not found anywhere else. Being a part of the Waxing the City family means you are helping to improve the self-esteem of the world.

We and our franchisees seek beauty professionals who pride themselves on building strong client relationships through excellent service and expert skills. If you’re looking to learn and grow in your career, and have a passion for the industry, we want to hear from you.

Job postings listed on this site are with independently owned and operated franchised Waxing the City studios. Any application or other information submitted through this site is transmitted directly to the identified location. Each franchised Waxing the City studio is responsible for making its own local hiring decisions, determining compensation, benefits, and other terms of employment. Waxing the City Worldwide, LLC does not direct or participate in employment conditions or decisions at franchised locations. By submitting an application or information through this site you acknowledge that you are applying for employment with a franchised studio location and not Waxing the City Worldwide, LLC.

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